Case Study

Centsless Decisions

Collaborative household budgeting for families who plan together.

Role
Founder · Product Manager
Timeline
2024 — Present
Team
Solo founder + AI-assisted delivery
Tech
React, TypeScript, Supabase
01 / Executive Summary

Executive Summary

Centsless Decisions is a collaborative household budgeting platform focused on how families actually manage money together — sinking funds, shared goals, recurring expenses, and joint budgeting.

02 / Business Challenge

Business Challenge

Personal finance tools are built for individuals. Real household money decisions happen between two or more people who need shared visibility and shared responsibility.

03 / Constraints

Constraints

  • Trust and clarity between household members is the primary UX requirement
  • Data privacy and security must be defensible from day one
  • Solo founder — every feature has to earn its keep
04 / My Role

My Role

Founder, product lead, and primary implementer. Vision, feature planning, UX, and AI-assisted development.

05 / Leadership Decisions

Leadership Decisions

Household as the primary object

Not users. Households. That single choice cascades through every screen.

Sinking funds as a first-class concept

The workflow families actually use, elevated instead of buried in categories.

06 / Solution

Solution

A shared workspace for household finances with sinking funds, recurring expenses, goals, and collaborative planning.

07 / Architecture

Architecture

  • React + TypeScript web app
  • Supabase for auth, Postgres with RLS, and shared household data
08 / Business Outcomes

Business Outcomes

  • Product foundation in place for private beta
  • Reusable AI-assisted delivery workflow proven across two products
09 / Lessons Learned

Lessons Learned

  • Household software is a coordination problem, not a spreadsheet problem
  • The right primary object simplifies dozens of downstream decisions
10 / What's Next

What's Next

  • Private beta with early families
  • Mobile companion for on-the-go entries
  • Financial goal automations
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